SACA Golden DragonsClient
SACA Golden Dragons
Year
2025
Project Summary
For AAPI Heritage Month, we partnered with the SACA Golden Dragons. This Tampa-based dragon boat team has grown from a small local club into a nationwide community celebrating Asian cultural traditions. As part of our ongoing community-highlight series, we collaborated with our in-house production and creative team to create a video spotlight capturing their energy, teamwork, and cultural pride. The partnership provided SACA with high-quality video assets to promote their mission while helping our agency strengthen its connection to Tampa’s diverse communities.
My Role
Research and coordinate with business owners to capture authentic stories and insights.
Collaborate with the production team on filming and editing, providing creative direction on b-roll, interview questions, and locations.
Manage social execution by creating collaboration posts with featured organizations.
Run paid media campaigns to maximize reach, engagement, and visibility.
Deliver high-quality video assets that elevated partner brands and reinforced the agency’s connection to the community.
About SACA Golden Dragons
What started in 2015 as a modest dragon boat club in Tampa has evolved into a nationwide community dedicated to celebrating and preserving Asian cultural traditions. SACA’s mission embodies passion, determination, and camaraderie as they paddle together through dragon boat festivals, world championships, and beyond. Throughout their performances, festivals, and outreach programs, their unity amidst diversity underpins their spirit, defining them as a formidable force both on the water and in the local community.
